- A straightforward strategy to find your first customers would be to reach out to similar businesses (cooking schools with retail stores). -- If you have an understanding on what kind of content your potential customers search for or consume online, you could also create a good inbound funnel by publishing SEO-optimized blog posts about customer support for cooking retail stores, etc. on your website. Personally, I'd recommend reaching out to potential clients directly to gain your first few customers 🙂 Good luck on your business @stale-market-49928 !